Supermicro Selects ASBIS as Distributor in Europe

ASBIS has signed an Authorized Distributorship Contract with Supermicro, a California-based global leader in the design and manufacture of server solutions and motherboards.

Under the terms of the recently signed agreement, ASBIS is now authorized to distribute all Supermicro products including servers, motherboards, chassis, and accessories . The agreement covers all territories of ASBIS’ current operation. As stated in the agreement, “The purpose of this document is to allow ASBIS and Supermicro to execute a mutually beneficial business relationship and devote ASBIS’s best efforts to market and sell Supermicro products”.

Laurent Journoud, ASBIS’ Executive VP Sales & Marketing, said, “Thanks to the new agreement with Supermicro we will be able to significantly extend our offer of state-of-the-art server products based on advanced Intel platforms and other future server and workstation technologies. We will also be able to respond faster and more efficiently to the changing requirements of our customers. The full range of Supermicro products, which we will soon start offering to our channel partners, stands head and shoulders above the competition by delivering industry-leading performance at extremely competitive prices. I am positive that our customers are going to appreciate it”.

The new partnership will promote the distribution and sales of Supermicro products throughout 26 countries of ASBIS presence with distribution centers located in the Netherlands, the Czech Republic and Finland. ASBIS will enable distributors and resellers to obtain Supermicro products locally through ASBIS offices.

“Supermicro specifically selected ASBIS as a key distribution partner due to their positive track record in computer component sales and their massive market presence across the emerging markets of Europe.” said Wally Liaw, VP of International Sales at Supermicro. “This gives both parties a unique opportunity to make a significant contribution to satisfying the ever-growing demand for innovative and reliable server products. We are looking forward to successful co-operation with ASBIS over the coming years.”