Buffalo boosts channel reach with Asbis in Russia

Moscow (Russia), October 18, 2011. – Buffalo Technology, a global manufacturer of innovative storage, multimedia, and wireless networking products for the home and small business, has added new office in Russia.

"We already have a business in the U.S., Europe Union and Asia and Russia is one of the strongest among developing countries. In addition, the size of the country, and therefore the business opportunities are enormous," – says Masashi Makino, Head of the Buffalo Technology office in Russia.

"At home, in Japan, and in Europe, Buffalo has the status of technology leader. We designed and produced the world's first wireless router with WiFi Wireless-N and the world's first external hard drive with an USB 3.0 interface. We also have an excellent range of NAS devices. The company is constantly improving its technology. In Russian Federation we have chosen EASA Company and ITAKA as the distributors of Buffalo Technology products. ITAKA will cover the North-West Federal District, while EASA Company the rest of Russia. These companies are partners of ASBISC Enterprises plc which distributes Buffalo products in Eastern Europe. I am confident of solid position on the market of Russia," – says Sergey Mezin, business development manager in Russia and the CIS.

Buffalo Technology storage products are addressing the needs of the individual and the business, providing cost-effective network attached storage (NAS), portable and desktop hard drives, multimedia players, Wireless LAN routers and a versatile line of USB flash drives, which together offer a complete and integrated solution for the small office and digital home environment.

Buffalo's product portfolio includes its TeraStation™ NAS devices which are specifically designed to bring Enterprise storage to the SMB. The LinkStation™ range of NAS products, takes multimedia NAS to the home. The LinkStation Live & Mini enables you to create a central location to store files, photos and music, simply and easily. The Nfiniti™ range of easy-to-use, high performance wireless networking products for the SMB/SoHo and home user, with industry-leading AOSS™ (AirStation One-Touch Secure System) technology, allows users to build and manage secure wireless networks at home or in the office at the push of a button.