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SMART PRESTIGIO CLICK&TOUCH 2 KEYBOARD RECEIVES THE PRESTIGIOUS RED DOT AWARD 2021

April 30, 2021

SMART PRESTIGIO CLICK&TOUCH 2 KEYBOARD RECEIVES THE PRESTIGIOUS RED DOT AWARD 2021

ASBISc Enterprises Plc, a leading distributor of IT and CE products on emerging markets of Europe, the Middle East and Africa, and producer of brands: Prestigio, Canyon and Perenio, introduced a new generation of smart keyboards to the market, Prestigio Click&Touch 2, which won international recognition by receiving the prestigious Red Dot Award: Product Design 2021 in the category Computer and IT.

The TouchOnKeys™ technology on which the family of Prestigio keyboards is based is considered a breakthrough and should play a significant role in the design and production of innovative products of the future.

Prestigio Click&Touch 2 is the second generation of smart keyboards based on the TouchOnKeys™ technology. This product is a unique, intuitive keyboard based on the TouchOnKeys™ technology developed and patented by Clevetura. This technology combines the functions of a keyboard, touchpad and mouse, enabling automatic and smooth transition from text input mode to cursor control mode. The keyboard system is equipped with a "smart select" function and can "understand" the mode in which the end user is working by automatically switching to the keyboard or the touchpad function. Connect the keyboard to any device, including a tablet, smartphone, PC, smart TV, game console or interactive panel.

The feedback and suggestions of the first-generation keyboard users were taken into account when designing the Prestigio Click&Touch 2 keyboard. This has made it possible to create a conceptually new device that focuses on productive work with PCs, tablets, and all-in-one devices. One of the new additions is the physical buttons that make selection and dragging the necessary objects so much easier. The new product also has a higher capacity battery that ensures uninterrupted operation throughout the whole day. The touch response has become more precise, and the updated application has more settings, namely the user can now adjust the position of the touch zone: only left or right-hand side, or the entire surface. Prestigio has plans to expand different language layouts and colour options for Click&Touch 2. The new device was launched in March 2021.

Serhei Kostevitch, CEO and Chairman of the Board of Directors ASBISc Enterprises Plc, commented: “During this year, we have expanded the family of products based on the TouchOnKeys™ technology by adding a new device: even thinner, more autonomous, and more functional. We think that this technology is highly promising, and have plans to introduce it to other products. For example, we are actively working on a TouchOnKeysTM-based laptop, as well as on a series of keyboards. We are very pleased that the second generation of these innovative keyboards has also gained international recognition in the form of one of the most important design awards, the Red Dot Award.” 

Prestigio Click&Touch and Prestigio Click&Touch 2 keyboards were designed by the Belarusian start-up Clevetura LCC, 40% of which belongs to the ASBIS Group.

About Prestigio
Prestigio is an international brand that has been offering a wide range of consumer electronics for home, education, and business for 20 years. The company sells products in 30 countries around the world, with over 25 million devices sold during its history.

The brand's products include smart devices and accessories, innovative solutions for business and education. Prestigio introduced the world's first interactive keyboard with touchpad on keys, as well as smart speakers, portable acoustic systems, hidden wireless chargers, graphene-based power banks, and this is just the beginning. The company's slogan for launching new products is ‘The art of hi-tech’, as special attention is paid to innovation, high-quality premium materials, and modern technology.

Prestigio has production, design, and technical facilities in Europe, China, and Belarus and offices in 15 countries in various regions, including the CIS, Ukraine, Europe, Middle East, and Africa.The Prestigio brand is owned by ASBISc Enterprises Plc. More information is available at www.prestigio.com

About Clevetura
Clevetura LLC is a design house with headquarter in Minsk, Belarus and office in Shenzhen, China. Clevetura was founded at 2017. The company develops technology called Touch on Keys. TouchOnKeys™ adds touch layer to a traditional keyboard. It enables a user to control cursor, click, scroll, zoom and make other gestures directly on the keyboard surface like on touchpad. Keys are well pressable with good feeling because of reliable scissors mechanics. Finally, users don't need to press any keys to switch between typing and touch modes, it works automatically and seamlessly. Thus, TouchOnKeys™ turns a keyboard into the all-in-one input device. TouchOnKeys™ is perfect solution for laptop or desktop PC, tablets, Mac, iPad, smart TV, it removes need in traditional touchpad. The first product with TouchOnKeys™ is multimedia keyboard Prestigio Click&Touch which started sales on December 2019. More information is available at www.clevetura.com 

About the Red Dot Design Award
In order to appraise the diversity in the field of design in a professional manner, the Red Dot Design Award breaks down into the three disciplines of Red Dot Award: Product Design, Red Dot Award: Brands & Communication Design and Red Dot Award: Design Concept. With more than 18,000 entries, the Red Dot Award is one of the world’s largest design competitions. In 1955, a jury convened for the first time to assess the best designs of the day. In the 1990s, Red Dot CEO Professor Dr. Peter Zec developed the name and brand of the award. Ever since, the sought-after distinction “Red Dot” has been the revered international seal of outstanding design quality. The award winners are presented in the yearbooks, museums and online. More information is available at www.red-dot.de.